The one question to ask customers

The crucial step, says Baker, founder of The Verasage Institute consultancy, is to have a serious conversation about value. Begin with a phrase similar to the following: “Mrs. Customer, we will only undertake this engagement if we can agree, to our mutual...

Apollo 8 and how they made that photo

“Nowadays people don’t stop to think twice about what they’re seeing—that precious blue jewel engulfed in the pitch black nothingness of space. However, this was a vision that deeply affected the view of ourselves as species and our place in the...

What Is Transhumanism?

Via Business Insider: Humans are augmenting themselves with computers and technology that will expand their abilities, and it’s going to get more advanced and morally complex as time passes. Imagine transplanting your entire consciousness into a computer....

Target Traffic Is Falling

Via Business Insider: The number of transactions at Target fell 3 to 4 percent compared with last year’s final weekend before Christmas, while, transactions at other retailers were strong, the Journal said, citing estimates by retail consultancy Customer Growth...