by Leroy Hurt | Dec 27, 2013 | Organizational.Functions.Marketing, Sectors.Media, Sectors.SciTech.Online
Via Business Insider: There is an entire industry dedicated to making bad things on the Internet quietly disappear and making promotional, good things about a person or a company look totally legitimate, even when they’re just PR spin. It’s known as...
by Leroy Hurt | Dec 27, 2013 | Organizational.Functions.Marketing, Sectors.Media, Sectors.SciTech.Online
Via Business Insider: There is an entire industry dedicated to making bad things on the Internet quietly disappear and making promotional, good things about a person or a company look totally legitimate, even when they’re just PR spin. It’s known as...
by Leroy Hurt | Jun 8, 2013 | Organizational.Functions.Marketing
Via Business Insider: High-level decision-makers are harder than ever to reach. If you are looking to develop strong connections to the most senior people in big companies, then consider NOT SELLING to them. Connect with them first. Bring them value on neutral...
by Leroy Hurt | Jun 8, 2013 | Individual.Elements.Competence.PUSH.Human relationships, Organizational.Functions.Marketing
Via Business Insider: High-level decision-makers are harder than ever to reach. If you are looking to develop strong connections to the most senior people in big companies, then consider NOT SELLING to them. Connect with them first. Bring them value on neutral...
by Leroy Hurt | Oct 14, 2012 | Organizational.Functions.Marketing
Via The Browser: Why is it that some brands launch like meteors, captivating our imaginations and our wallets, only to fall spectacularly into marketing oblivion? And perhaps more importantly for marketers today: How can this fate be avoided? The Tale Of TiVo And Why...
by Leroy Hurt | Oct 14, 2012 | Organizational.Functions.Marketing
Via The Browser: Why is it that some brands launch like meteors, captivating our imaginations and our wallets, only to fall spectacularly into marketing oblivion? And perhaps more importantly for marketers today: How can this fate be avoided? The Tale Of TiVo And Why...
